Anders Hakfelt joined Ultrahaptics in February 2017 as global VP Product and Marketing. Anders brings to the team more than 20 years' experience in strategy, marketing and innovation. Over the past 7 years Anders has been at the forefront of digital innovation and customer experience transformation, creating and delivering new propositions for a wide range of blue chip clients.
Anders joined Ultrahaptics from Accenture, where he was a Director and member of the management team in their Digital Design & Innovation company (Fjord) in London.
Prior to Accenture, Anders was head of Strategic Business Development, EMEA, for frog Design, the global design and strategy firm. He has also worked in commercial and strategic roles in a variety of companies, from automotive and gaming to tech startups and strategy consulting.
Anders holds an MBA from Kenan-Flagler Business School, Chapel Hill, USA, and an MSc in Industrial Engineering from Chalmers University of Technology, Sweden.